Who we are

Earned Media is a Sydney based search engine optimisation company consisting of multiple SEO experts across both onsite and offsite SEO. If you want to work with an industry-leading SEO agency, it’s worth having a chat with us to see how we can help you.

If you even just want to get an idea of how SEO can help you hit your goals, just click here and book in a chat with the founder of Earned Media, Nick Brogden.

Nick has lectured on SEO/Content Marketing at UTS and is a regular marketing expert on channel 7’s Kochie’s Business Builder (check out some clips here). Nick was also a keynote speaker at News Corp Australia’s SEO Master Class and is part of the Entrepreneur.com Leadership Network in the Asia Pacific.

Why is SEO so

SEO is vital because it promotes online visibility. Therefore, this means more traffic, lead generation and conversion rate optimisation. In short, SEO leads to business growth. With over five million households shopping online in 2022, improving your search engine ranking is more crucial than ever.

Our Sydney SEO agency will help you drive organic traffic and deliver exceptional results.

What factors impact
Google rankings?

Search engines have particular algorithms that push you up or down their rankings. Our SEO Sydney experts will target the following factors to improve your organic visibility:
  • High-quality content creation
  • Mobile-friendliness
  • Search intent online marketing
  • User experience
  • Keyword optimisation
  • Domain authority

We’ll personalise an SEO campaign to increase organic traffic and get an edge over your competitors.

What we do with SEO

With so many SEO companies in Sydney, why should you choose Earned Media? Here are some of the successful SEO services we offer.

Enterprise SEO

Business owners and enterprises have unique needs. We offer tailored account management and customised SEO strategies specifically for larger businesses.

Quality link acquisition

Link building is vital to improving organic searches. Google values reliability and trustworthiness. The more backlinks, the better your SEO marketing. At Earned Media, we value using ethical SEO techniques. Our link acquisition strategies are 100% white hat. We’ve also built some pretty big links from sites you know and trust, like BigCommerce, Monday.com, SnackNation, Redfin, Supermetrics, Nasdaq, VentureBeat, plus a lot more.

Digital PR SEO

We’ll reach out to media outlets, bloggers, and influencers to acquire authoritative links to your website, improving your Google search rank. Our SEO strategies use several digital PR tactics to acquire backlinks and increase brand visibility.

SEO strategy

Together, we develop a digital strategy for your Sydney business to achieve your desired and deserved rank on Google. Our SEO Sydney agency will focus on critical areas of your organisation to create and implement an effective SEO strategy.

Technical SEO

As the most challenging element of Google SEO, we’ll work with your teams to optimise and improve features such as page speed, schema, SSL, 404 errors, and internal links.

SEO audits

To help improve your SEO traffic, we begin with assessing your onsite SEO and off-page SEO. Plus, we conduct regular SEO website audits to ensure our marketing strategy delivers the best results possible. Our audits reveal vital areas to target and inform our content strategies.

Keyword research

Keywords are crucial for quick gains and long-term SEO success. We’ll use our keyword research to optimise landing pages, content writing, and link building.

Content writing

Quality content is the best way to inform Google and target audiences about your business. Without fresh content, you’ll struggle to bring traffic to your website. Our content marketers will help you build an arsenal of optimised content that is compelling, captivating, and encouraging. Typically, when we create optimised content, it will contain between 80 to 120 micro keywords. When combined with link building, this is our secret sauce to get content to rank in Google Search.

SEO copywriting and content optimisation

SEO copywriting might be your answer to securing a higher ranking on Google. Content optimisation improves search engine visibility and solidifies your brand reputation and reliability.

Search intent research

Understanding search intent is one of the best ways to support your SEO results. The four types include the following:
  • Informational
  • Navigational
  • Transactional
  • Commercial

Local SEO

Did you know that most people search for local businesses? As a Sydney SEO agency, we’ll use local SEO techniques to help local searchers find your business.

E-commerce SEO

We specialise in e-commerce SEO and can create SEO content to target potential customers and grow your business online specifically.

Monthly reporting

You might see an increased number of sales, but how do you know your money is going to the right SEO company? We send monthly reports detailing how our SEO practices impacted your online presence. Data backs our strategies, and we regularly share visible results with clients.

How is Earned
Media different?

Unlike other SEO specialists, we pride ourselves on our innovative thinking and industry expertise. With more than 12 years at the forefront of search engine optimisation, we continuously strive to improve results.

We’re an ethical digital marketing agency, and this doesn’t stop us from going after the challenging links and keywords.

Some of our amazing clients

Join some of Australia’s biggest brands like News Corp, Flippa, Camplify and other leading Australian brands, and the amazing small businesses that we work with to help them achieve their growth goals. Take the guesswork out of being seen online.

Frequently asked questions

If you’re looking for the top SEO agencies, look no further. Earned Media has a proven track record of success stories, delivering unbeatable results for big brands and smaller businesses. Our fast and reliable strategies ensure you’ll grow your business more quickly than anyone else.

We deliver top-quality SEO services at reasonable rates. You’ll get access to an industry-leading SEO expert without breaking the bank. Get in touch to see how much your tailored SEO package costs.

On average, SEO costs $125 to $250 an hour. However, we offer personalised services to each customer. To get a proper understanding of how much you’ll pay, drop us a message

An SEO agency in Sydney could charge anywhere between $1,000 monthly to upwards of $10,000. SEO costs depend on your business size, how many hours are required, how competitive your niche is, and your website’s overall SEO health. 

Anyone can learn SEO and implement tactics to improve search results. However, it takes time to learn the industry’s best practices. SEO is complex and continuously evolving. To get the best results, it’s a good idea to work with an SEO consultant. You’ll also save time and resources to focus on other vital elements of your business. 

SEO is one of the most important aspects of modern marketing. With so many people exclusively using the internet for shopping, information, and other areas, you must put money into digital marketing. SEO will improve website traffic, lead generation, and conversion rates—making the cost well worth it. 

Small businesses may only require 15-30 hours of SEO services per month. Therefore, your SEO costs will be lower than most companies. You should expect to pay at least $1,000 monthly to see results. 

Large companies and enterprises may need between 50 and 100 hours of SEO support. SEO costs could be in the region of $10,000+. The cost depends on the competitiveness of your niche and the current shape of your SEO. Get in touch to discover our competitive rates. 

The exact amount you spend on SEO depends on the size of your business and your goals. SEO should support other marketing strategies, such as paid search marketing or Facebook advertising.

SEO stands for search engine optimisation. SEO involves several strategies to push your website higher on search engine results pages. 


Essentially, this is how high your website ranks on Google or Bing. The higher your ranking, the more likely people will click on your website, which is the first step towards converting them into customers. 

White hat refers to ethical systems that follow Google guidelines. Earned Media only uses ethical, white hat SEO techniques. 


Conversely, black hat SEO uses underhand methods, such as buying links or keyword stuffing, to cheat. While this used to work potentially, Google’s algorithms have caught up and penalised black hat SEO.

Google values websites that provide expertise, authority, and trustworthiness (EAT). Our SEO teams strive to ensure your brand meets Google’s guidelines. Websites that cheat might suffer a Google Penalty and see their search engine rankings plummet. Earned Media only uses ethical methods.

SEO is typically expensive because it takes time to show results, requires many resources to maintain, and relies on specialists. However, at Earned Media, we offer our expertise and resources at competitive and reasonable rates to produce quick results.

The amount of time you spend on SEO depends on your business size, needs, and goals. SEO copywriters and experts could spend a few hours a week or 40 hours. We’ll create a personalised plan to ensure we spend the right amount of time on your SEO. 

Unlike other companies, we’re so confident in our success that we offer monthly services. You don’t have to commit to us for longer than a month. 

There are many keyword research strategies and resources, including anything from scouring competitors’ sites to understanding search intent. Ahrefs, Google Keyword Planner, SEMrush, and other tools will help you. 

SEM refers to paid marketing, such as Google Ads. SEO, however, is more about using techniques to acquire organic traffic. Both SEO and SEM should support each other to improve your online presence. 

There are plenty of metrics and resources to measure SEO. Here are a few ways you know it is working:


  • Increased traffic from organic searches.
  • Improved page ranking number.
  • The unique number of referring domains.
  • Referrals from other websites.
  • Domain and page authority.
  • More leads.
  • Improved conversion rates.

An SEO audit analyses the current health of your SEO and highlights critical areas of improvement. You might expect to pay anywhere between $650 and $14,000. That said, many SEO agencies do not charge for SEO audits and will offer these for free to clients as an SEO audit assists with sales. 

SEO and PPC support each other and work to improve your website traffic. While SEO promotes organic searches, PPC will see faster results. You should use both methods concurrently: the better your SEO, the more effective your PPC. 

You should see the results of your SEO efforts pay off within four to six months. Our SEO strategies drive fast and tangible results with long-term sustainability. 

SEO is a long-term game. With so many ranking factors involved, it takes time to see results. You must consider keyword difficulty, competitor success, inbound links, and domain age. The sooner you start an SEO campaign, the sooner you’ll see results.

Earned Media prides itself on our fast, reliable results. Our expertise, tried-and-tested methods, creativity, and data-driven campaigns ensure quick and better results.

Earned Media has more than a decade of experience. We’re one of the top SEO agencies in Sydney because we are passionate about our work.  

You’ve never met a marketing agency like us. While others might want to offer every service under the sun, we specialise in SEO. Therefore, our methods are highly refined, effective, and come at a reasonable rate.

Looking for the best SEO company Sydney Australia has? Earned Media are a Sydney SEO team ready and willing to help you.

Earned Media is an SEO-only agency. We don’t offer social media advertising, Google Ads, or other marketing services, as we pool all our efforts into being the best of the best at SEO. 

SEO Resources

We’ll personalise an SEO campaign to increase organic traffic and get an edge over your competitors.

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